4/27/2016 0 Comments Visual Hooks!When I read this article the thing that stands out to me is the ridiculous photos of the two presidential candidates. This is a type of bias that Brooke Gladstone talked about in her book " The Influencing Machine." This is called a visual bias, the editors decided to post a picture that was going to hook its readers. I think the photo did the trick, it not only has me thinking whats going on this pictures, it also forces me to read the article to receive some insight on why this picture was posted. I read the article and this goofy picture has nothing to do with what the article is about. The article is about the race and who is leading polls, yet they chose a silly picture to grab our attention to read the article. I feel if they would of chosen a more serious picture of them, I would of not been inclined to clink the link and read it.
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